Explore Downtown Encinitas

A downtown rich in history and character with expansive beaches, Encinitas is one of Southern California’s most magical places to visit. From regular events on the 101, to shopping, dining, and more, Encinitas “Downtown by the Beach”, has something for everyone!

  • People sitting around outdoor tables at a market or shopping center, with umbrellas, palm trees, storefronts, and a fountain in the foreground.

    Eat & Drink

    Enjoy brunch, dinner, dessert, live music, dancing, and everything in between.

    Make Reservations
  • Sidewalk with shops, outdoor seating, colorful umbrellas, pedestrians, palm trees, storefront signs.

    Shop

    Find clothing, gifts, art, and more. The stores and boutiques along the 101 Coast Hwy have it all!

    Explore Local Stores
  • Beach with cliffs and apartment buildings, blue sky with clouds, birds flying over the ocean.

    Stay

    Choose from ocean view penthouses to family friendly, and economical lodging.

    Find Accommodations
  • Modern two-story commercial building with large glass windows and a balcony, people walking outside, street trees, and clear blue sky

    Support Local

    Connect with local professionals across a wide range of service business & startups.

    Discover Businesses

Upcoming Events

The Encinitas 101 MainStreet Association regularly host fun, family friendly events on the 101 Coast Highway. See which events are coming up next!

Member Spotlight

A group of surfers in the ocean with a surfboard, some sitting and some riding waves, under a clear sky. Overlaid text reads 'Life without laundry day'.
Suds & Co logo in light blue text on a white background

Suds & Co.

Check out this new local business that makes laundry day a breeze!

E 101 Merchandise

Check out a variety of one-of-a-kind Encinitas themed apparel and merchandise for adults and kids.

A man wearing a black cap, black sweatshirt with white text, and light blue jeans, standing outdoors against a white wall with plants and a tall cactus beside him. He is looking at his watch and adjusting it.
Red T-shirt with white text featuring location information and historical references for Encinitas, California, including coordinates, establishment date, and local organization.
A t-shirt with a map of Encinitas, California, showing local landmarks such as Stone Steps, Moonlight Beach, Schoolhouse, La Paloma Theater, The Boat Houses, and Self Realization Fellowship, with markers of trees, a surfer, and the ocean.

The Encinitas 101 MainStreet Association

Two women walking across a crosswalk on Encinitas street, with shops, parking lot, trees, and a large sign overhead that reads 'Encinitas' in a downtown area on a sunny day.

The Encinitas 101 MainStreet Association is a non-profit organization dedicated to the promotion, preservation, and growth of downtown Encinitas, California.

  • Promote your business and improve our community! Learn More

Icon of a person with a checkmark, indicating verification or approval.

  • Help with an event or join a committee. Learn More

A hand holding a blue smartphone.

  • Reach 1,000s of people in Encinitas. Learn More

Image of a camera icon with a wide lens and a flash button on top.

  • Help guide policy, funding, and plan activities. Learn More

Icon of a group of people, representing a team or community

The Encinitas Blog